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Marketing, Brand Shopper Activation Lead

Surrey Permanent £65,000 - £75,000 per year View Job Description
An exciting opportunity for a Marketing, Brand Shopper Activation Lead has arisen in Surrey, working across a portfolio of recognised brands. The successful candidate will lead a small team, in delivering brand activations and driving strong relationships with FMCG retailers. This role will require physical office presence, 4 days per week, and will bring classical food/drink FMCG experience into a new category.
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  • Deliver in-store trade, channel and retail activations for recognised brands.
  • Seeking experience within FMCG shopper/trade marketing.

About Our Client

A business with leading brands and the opportunity to lead a small team.

Job Description

The successful Marketing, Brand Shopper Activation Lead will be responsible for;

  • Developing and implementing the brand activation and BTL strategy for the organisation.
  • Managing the budget for BTL marketing and promotional activities
  • Developing programmes and deliver highly targeted multi-channel campaigns for cross-sell and upsell.
  • Understand and report against engagement programme KPIs, Forecast, track, analyse and report on activity.
  • Leading a small team to deliver stronger retailer relationships and opportunities to deliver memorable brand experiences.

The Successful Applicant

A successful Marketing, Brand Shopper Activation Lead should have;

  • Proven experience in a similar role within the FMCG industry.
  • Exceptional leadership skills and ability to manage a small team.
  • Strong understanding of market trends and branding strategies.
  • Excellent communication and presentation skills.
  • The ability to demonstrate successes with key retail partners.

What's on Offer

A competitive salary and the opportunity to work with recognised brands.

Contact
James Nally
Quote job ref
JN-102024-6573619
Phone number
+44 1932 264 155

Job summary

Job function
Marketing & Agency
Subsector
FMCG & Consumer
Sector
FMCG (Fast Moving Consumer Goods)
Location
Surrey
Contract type
Permanent
Consultant name
James Nally
Consultant phone
+44 1932 264 155
Job reference
JN-102024-6573619