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Head of PR and Influencer

City of London Permanent View Job Description
As Head of PR & Influencer, you will join this fast-growing fashion brand and support the PR & influencer strategy globally. Reporting to the Commercial Director and working closely with the Founder, you will manage a team and add value across affiliate marketing, influencer marketing & events.
  • Fantastic business, leading in it's field
  • Permanent role with the opportunity to make a difference

About Our Client

My client is a fast-growing luxury fashion brand, based in London.

Job Description

  • Design and implement a global PR strategy
  • Plan and execute PR campaigns to support product launches, seasonal collections, and special projects.
  • Build and maintain relationships with top-tier fashion, lifestyle, and luxury editors, journalists, and media outlets globally.
  • Develop and manage a global influencer marketing strategy that aligns with brand goals, targeting relevant influencers on platforms such as Instagram, TikTok, and YouTube.
  • Team management
  • Execute influencer campaigns, including product seeding, gifting, and collaborations aligned with seasonal launches
  • Develop and execute a robust event strategy to elevate brand visibility
  • Manage all event logistics, from venue selection and vendor coordination to guest list management and invitations.
  • Provide insights and recommendations to improve future events and activations.

The Successful Applicant

  • Demonstrable experience in PR, influencer marketing, affiliate marketing, and event management within the luxury fashion or lifestyle industries.
  • Proven relationships with top-tier fashion and lifestyle media, influencers, and affiliate partners.
  • Demonstrated leadership experience, with the ability to manage and inspire teams and collaborate with external agencies.
  • Strong creative vision and the ability to develop impactful PR, influencer, affiliate, and event strategies.
  • Deep understanding of the luxury fashion market, trends, and influencer landscape.



What's on Offer

Flexible working in the office in London

Competitive salary, up to £85,000

Benefits package inclusive 50% product discount, enhanced maternity pay etc

Permanent role with a fantastic brand in the luxury retail space

Contact
Amy Bowman
Quote job ref
JN-022025-6663163
Phone number
+44 207 269 2164

Job summary

Job function
Marketing & Agency
Subsector
FMCG & Consumer
Sector
FMCG (Fast Moving Consumer Goods)
Location
City of London
Contract type
Permanent
Consultant name
Amy Bowman
Consultant phone
+44 207 269 2164
Job reference
JN-022025-6663163