Back to search

Senior CRM Executive

Wolverhampton Permanent £38,000 - £40,000 per year View Job Description
The Senior CRM Executive will play a pivotal role in developing and implementing the CRM strategy, driving customer retention and loyalty in the B2B and B2C sectors. The position is based in Wolverhampton, and requires a deep understanding of customer relationship management as well as regular travel into their offices.
  • Newly created role to manage added investment within their CRM function.
  • Genuinely nice and supportive work environment.

About Our Client

The company is a successful Luxury Consumer brand specialising in the UK market with some growth in the Global space. Based in Wolverhampton, they are renowned for their dedication to customer satisfaction and commitment to maintaining a positive working environment as well top-of-class products.

Job Description

  • Develop and implement the CRM strategy to drive customer retention and loyalty.
  • Collaborate with the digital team to ensure CRM initiatives are aligned with the overall digital strategy.
  • Manage customer segmentation to deliver targeted and personalised messaging.
  • Analyse customer behaviour to inform CRM initiatives.
  • Monitor and report on CRM campaign performance.
  • Ensure compliance with data protection laws and regulations.
  • Work closely with other departments to ensure a consistent customer experience.
  • Stay abreast of industry trends and best practices in CRM.

The Successful Applicant

A successful Senior CRM Executive should have:

  • Relevant educational qualifications in marketing, business, or a related field.
  • Proven experience in customer relationship management in the retail sector.
  • Strong analytical skills and the ability to interpret customer behaviour data.
  • Strong working knowledge and track record of using Mailchimp and Klaviyo.
  • Knowledge of data protection laws and regulations.
  • A proactive approach and the ability to work independently.
  • Ability to travel to their Wolverhampton offices 4 times a week.

What's on Offer

  • A competitive salary in the range of £38000-£40000, depending on experience.
  • A bonus scheme and pension plan.
  • A positive company culture with a focus on employee development and satisfaction.
  • The opportunity to work with a dedicated and talented digital team.
  • The chance to make a significant impact on customer retention and loyalty in a large retail organization.



Contact
Nav Shoker
Quote job ref
JN-022025-6658163
Phone number
441216346994

Job summary

Job function
Digital
Subsector
Email & eCRM
Sector
FMCG (Fast Moving Consumer Goods)
Location
Wolverhampton
Contract type
Permanent
Consultant name
Nav Shoker
Consultant phone
441216346994
Job reference
JN-022025-6658163