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Digital Marketing Specialist

London Temporary £41,400 - £50,600 per year View Job Description
The Digital Marketing Lead is responsible for developing and executing digital marketing strategies across various channels to attract and retain supporters, beneficiaries, and professionals, with a strong emphasis on fundraising efforts.
  • Leading Healthcare Charity.
  • Digital Marketing Specialist.

About Our Client

Leading Health Care Charity

Job Description

  • Develop and implement digital marketing strategies to drive profitable revenue growth, focusing on fundraising.
  • Lead and mentor the digital marketing team, ensuring alignment with organizational objectives.
  • Enhance customer journeys through advanced CRM strategies and optimize campaigns with A/B testing.
  • Oversee and optimize digital channels like Paid Search, Paid Social, Affiliates, and Email.
  • Collaborate with stakeholders to drive relevant traffic and leverage platforms for fundraising growth.
  • Set and exceed performance targets, reporting on outcomes and budget allocation.
  • Utilize data-driven insights to inform decisions and improve ROI.
  • Develop digital partnerships to enhance sector profile, audience reach, and innovation.



The Successful Applicant

  • Line Management & Teamwork: Experience in managing teams and working cross-functionally.
  • Digital Marketing Expertise: High-level knowledge in all aspects of digital marketing.
  • Trend Monitoring: Ability to track and leverage digital marketing trends and innovations.
  • Analytical Skills: Proficiency in Google Analytics and other analytical tools.
  • Fundraising Knowledge: Understanding of digital marketing's role in effective fundraising.
  • Accessibility & Inclusion: Knowledge of digital tools to enhance accessibility, diversity, and inclusion.
  • Relationship Building: Strong skills in building and influencing relationships with stakeholders.
  • Monitoring & Evaluation: Ability to create metrics and provide evidence-based recommendations.
  • Interpersonal Skills: Strong collaboration and influencing skills, especially in email and SMS marketing.
  • Written Communication: Excellent skills in writing reports, plans, and strategies.
  • Workload Management: Ability to prioritize tasks and manage a busy workload.
  • Flexibility: Willingness to work flexibly and handle multiple projects.
  • Commitment to Diversity: Dedication to equal opportunities and diversity principles.
  • Understanding of Stroke: Knowledge of stroke and its impact.
  • Project Management: Ability to plan and deliver multiple digital marketing projects.
  • Strategic Development: Expertise in developing and implementing digital strategies.
  • Continuous Improvement: Track record of championing continuous improvement and data-driven decision-making.
  • Innovative Processes: Experience in utilizing innovative processes and project management techniques.



What's on Offer

  • A competitive salary within the range of £45,000K London Weighting
  • Opportunity to work for a leading not-for-profit organisation in London.
  • Flexible working



Contact
Olivia Bishop
Quote job ref
JN-032025-6687656
Phone number
+44 2078 312000

Job summary

Job function
Marketing & Agency
Subsector
Digital, Online & Social Media
Sector
Not For Profit
Location
London
Contract type
Temporary
Consultant name
Olivia Bishop
Consultant phone
+44 2078 312000
Job reference
JN-032025-6687656