Digital Marketing and Campaign Officer

In this role you will build exceptional campaign experiences and irresistibly convenient user journeys across a range of channels, to meet prospective students' needs across the UK and internationally.

As someone who is constantly driven to get the best results from marketing performance, you'll use strong logical thinking skills, pay a high attention to detail and analyse data to plan, test, monitor, evaluate and make in-flight recommendations.

Working collaboratively with a range of colleagues, you'll be an excellent communicator (in person, verbally and with excellent writing skills - as this role includes producing regular evaluation reports).

Deliver integrated, omnichannel campaigns that raise awareness, generate leads and win conversions across the student recruitment customer journey.

Using customer insights and data to inform your decision making, build exceptional customer experiences and irresistibly convenient user journeys across a mix of channels, including digital advertising and email marketing.

Monitor and continually optimise performance, using compelling value propositions and marketing solutions to drive demand for our courses and research. Work collaboratively as part of a team of marketers and communicators in a fast-paced environment with a culture of continuous improvement and innovation.