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CRM Marketing Manager

Berkshire Permanent £40,000 - £41,000 per year View Job Description
An exciting opportunity has arisen for a CRM Marketing Manager based in Berkshire. This role will provide hybrid working, 3 days from the office and 2 days from home; and the successful candidate will be responsible for managing a small team, developing and executing a strategy for email communications to drive engagement, sales, and brand loyalty across UK/EU markets. our UK and European markets.
  • Develop/ execute the CRM communications strategy to drive engagement and sales.
  • Hybrid Working: 3 days in the office and 2 days from home, Berkshire based.

About Our Client

An exciting business within the retail and consumer products sector.

Job Description

The successful CRM Marketing Manager will...

  • Design and implement direct email marketing campaigns
  • Upgrade our email templates and communications using graphics, personalisation and advanced features
  • Collaborate with CRM and Customer Marketing teams to optimize segmentation, targeting the right customers to maximize engagement.
  • Monitor, track, and analyze campaign performance, making recommendations for future enhancements.
  • Manage relationships with external teams and suppliers to align email campaign needs and ensure brand consistency

The Successful Applicant

A successful CRM Marketing Manager should have:

  • Proven experience in leading a small team.
  • Proven work experience in Email Marketing/ CRM.
  • Hands-on experience with HTML and content management systems
  • Excellent planning and organizational skills to manage multiple projects and deadlines.
  • Strong analytical skills for interpreting data and optimizing digital communications.

What's on Offer

An exciting opportunity with a consumer products and retail business providing hybrid working and opportunities for growth and development.

Contact
James Nally
Quote job ref
JN-012025-6647302
Phone number
+44 1932 264 155

Job summary

Job function
Marketing & Agency
Subsector
CRM Agencies
Sector
FMCG (Fast Moving Consumer Goods)
Location
Berkshire
Contract type
Permanent
Consultant name
James Nally
Consultant phone
+44 1932 264 155
Job reference
JN-012025-6647302