Interim Marketing Director

West Midlands Temporary View Job Description
An excellent opportunity has arisen for an Interim Marketing Director to take on a 6-month fixed-term contract. This role involves leading the tactical activities of the marketing team and executing key marketing projects within the venues and exhibitions industry. The successful candidate will manage a large, dynamic marketing team, helping to accelerate B2B and B2C lead generation, enhance e-commerce, digital and CRM marketing efforts.
  • Immediate start for a 6-month fixed-term contract
  • A fast-paced role to deliver both tactical and key marketing initiatives

About Our Client

Our client is a major player in the exhibitions and events industry. The company is recognised as the foremost expert in delivering high-quality events while leading the sector in innovation and growth.

Job Description

  • Lead the development and execution of a dynamic and energetic marketing team
  • Strengthen lead generation and conversion strategies in the B2B sector.
  • Enhance marketing capabilities to support the launch of a B2B e-commerce platform.
  • Simplify and automate key marketing processes while building a CRM database and marketing capabilities for B2C.
  • Oversee and manage the marketing budget.
  • Drive brand awareness and positioning across all marketing channels.
  • Foster a high-performance marketing team.
  • Coordinate with cross-functional teams to ensure alignment of marketing strategies with business objectives.
  • Engage with key stakeholders to maintain strong relationships.

The Successful Applicant

The successful Interim Marketing Director should have:

  • Proven experience in a senior marketing role, preferably within the exhibition, events, and conferencing sector; relevant experience from aligned sectors will also be considered.
  • Ideally possess both B2B and B2C marketing experience.
  • Strong leadership skills and the ability to inspire and motivate a team.
  • A relentless pursuit of excellence, both individually and as part of a team.
  • Excellent critical thinking and problem-solving capabilities.
  • Exceptional communication and interpersonal skills.
  • Driven and energetic, ready to implement digital and CRM projects effectively.
  • Thrives in a fast-paced environment.

What's on Offer

  • Attractive salary, bonus and benefits
  • 6-month Fixed-Term contract
  • An inclusive culture that values diversity and collaboration.
Contact
Mark Lawson-Jones
Quote job ref
JN-112024-6580602
Phone number
07342 073 140

Job summary

Job function
Executive Search
Subsector
Marketing
Sector
Leisure, Travel & Tourism
Location
West Midlands
Contract type
Temporary
Consultant name
Mark Lawson-Jones
Consultant phone
07342 073 140
Job reference
JN-112024-6580602