Save Job Back to Search Job Description Summary Similar JobsLead multi-brand digital strategy for B2B & B2C, shaping content and resultsHybrid working and based in BerkshireAbout Our ClientThis role is with a medium-sized organisation in the retail industry, known for its commitment to innovation and customer satisfaction. The company is focused on delivering high-quality products and services and values a forward-thinking approach to digital engagement.Job DescriptionDevelop and implement digital marketing strategies to drive online traffic and brand awarenessManage and optimise social media channels, email marketing campaigns, and website contentAnalyse digital campaign performance using analytics tools and provide actionable insightsCoordinate with internal teams to ensure brand consistency across all digital platformsIdentify trends and technologies in digital marketing to keep strategies current and effectiveOversee paid advertising campaigns, including PPC and social media adsCollaborate with external agencies and vendors to enhance campaign effectivenessMonitor competitor activity and adjust strategies where necessaryThe Successful ApplicantA successful Digital Marketing Specialist should have:Proven experience in digital marketing within the retail industryStrong understanding of SEO, SEM, and social media marketingProficiency with digital analytics tools such as GA4Ability to create and manage paid digital campaigns effectivelyKnowledge of content management systems and email marketing platformsExcellent attention to detail and ability to meet deadlinesA data-driven approach to problem-solving and decision-makingWhat's on OfferCompetitive salaryGenerous holiday allowance and pension schemePrivate healthcare coverage and performance-based bonus opportunitiesHybrid working model with three days in BerkshireOpportunity to work in the dynamic retail industry with a focus on digital innovationContactSarah PascalQuote job refJN-072025-6781748Phone number+44 193 226 4115Job summaryJob functionDigitalSubsectorOnline Marketing ManagementSectorIndustrial / ManufacturingLocationBerkshireContract typePermanentConsultant nameSarah PascalConsultant phone+44 193 226 4115Job referenceJN-072025-6781748
