Data Analyst - Sales, Marketing & Product Analytics

Leading UK Retailer are looking for an experienced Marketing / Business Intelligence Data Analyst to provide management information (MI) and insights to support product marketing and improving performance against key metrics.

You will collaborate with key business functions to understand reporting needs and provide engaging self service solutions through Dashboard / Visualisation tools - experience of Tableau / Power BI / Qlik is highly desirable. You will consistently monitor performance and proactively search for opportunities for improvement.

You will have prior experience in a Business Intelligence / Management Information Analyst role utilizing utilising Data Analytics tools. You should be comfortable dealing with large data sets and working collaboratively as a team.

Responsibilities

• Support operational managers within Product Marketing to drive efficiencies and improvements against key metrics
• Support new initiatives within the Product team to provide a view of potential and realised benefits of all initiatives and trials within Commercial Operations
• Aid senior management with initiative prioritisation and articulate capacity constraints
• Work closely with business partners to identify opportunities and risk; build reporting tools that provide effective controls.
• Provide self service solutions (Dashboards / Visualisation) to empower business partners with visibility of key performance drivers.
• Support a governance framework to ensure data quality remains at a high standard and providing management visibility of potential detriment
• Take a pragmatic approach to solving problems while delivering business requirements. Constantly search for opportunities to improve processes and increase efficiency.
• Consistently check and monitor the quality of reporting, flagging up any issues with the underlying data to ensure our data customers are aware and that the issues are resolved.
• Work closely with team leads, managers, architects, delivery managers, scrum masters and other stakeholders on technical delivery for our customers
• Take responsibility for the identification and mitigation of technical risks
• Provide an effective communication bridge between the business and programme / Management Information stakeholders

Key skills

• Strong knowledge of analytics tools such as Power BI / Tableau / Qlik and developed interactive Dashboards
• Broad MI skillset including VBA, Macros along with experience using SQL to drive insight and reporting outcomes
• Experienced user of Google Analytics is highly desirable
• Strong analytical skills, both qualitative and quantitative
• Experience providing self service solutions
• Ability to communicate with clarity and confidence in dealing with all levels of staff and external partners
• Ability to make recommendations and take decisions
• Ability to work unsupervised and to manage a varied workload efficiently and pro-actively
• Be highly customer focused with ability to work collaboratively
• Excellent communication and relationship building skills